Open Rules! Open Mobile Summit Asks The Right Questions; Special Offer For MSG Readers
You know the specter of the downturn has hit mobile when a super power like Google claims it can’t attend participate in industry events because of budget constraints.
However, smart companies know that a sluggish economy spell opportunity for businesses that know how to move forward when the economy is standing still. Indeed, the doom-and-gloom mood hasn’t stopped 50+ industry heavyweights from around the world from meeting in London in June for an executive brainstorm about the future profit opportunities in an open mobile world.
I am reminded of the recent MSG podcast with Tom Huseby, Managing Partner, SeaPoint Ventures, and his observation that there is plenty of money and opportunity in mobile, but it’s up to entrepreneurs to structure their good ideas so VCs get it. Mobile has enjoyed an exceptionally high growth trajectory and even the credit crunch can’t discourage VCs from investing. “On the whole, venture capitalists have not run out of money. The bars are high and it’s difficult, but my gosh, my advice to entrepreneurs is keep working on your idea until it does appeal to the money, or don’t use the money to do it.” What has VCs excited? Open systems, open storefronts and open operators – and lots of apps.
Against this backdrop, the timing couldn’t be better for an industry event sharply focused on what open is (and isn’t). Yes, it’s about new and increasingly open business ecosystems (where mobile operators can still play a central role provided they play according to the new rules). But open means much more. It’s about the convergence of platforms and devices to blur the boundaries between the physical and virtual worlds, and transform communication, content, advertising, search and retail.
More importantly, open is about the shift from command-control to coordinate-cultivate, a seismic shift in how we do business and make money.
How do we get there from here? What models are sustainable and which are hype? There are no easy answers. However, the Open Mobile Summit (June 10-11 in London), produced by Robin Batt, an independent consultant with 13 years experience in the space, certainly covers all the bases to offer attendees insights that will allow them to take charge of the wave of change rather than be crashed by it. (In fact, even Google is attending!)
I was so impressed by the line-up of topics and top-notch speakers that I immediately signed on to be a premiere media sponsor and moderate the session on mobile advertising. I am pleased to report I now have 5 heavily discount passes to share with readers at just £995, valid until 26 May. VIP code: MSG. Register here http://www.openmobilesummit.com
The Open Mobile Summit, like the emerging value chain it represents, brings together world-class speakers from mobile operators, handset OEMs, wireless software houses, and Internet and applications companies, to explore how to profit in an open mobile economy. I hope you will join me and senior executives from T-Mobile, Vodafone, TeliaSonera, O2, Google, Nokia, Yahoo, RIM, Acer, LG, Motorola, and Symbian – plus a mix of VCs and industry analysts at this powerful cross-industry networking event.
The Open Mobile Summit provides an executive summary on all the key strategic developments – and growth areas – in mobile today. Including:
- App Stores: Fad or Future?
- Who will own the mobile desktop?
- Beyond the phone
- Internet vs made-for mobile
- Future of the Operator Deck
- Inter-connected Entertainment
- Mobile Advertising
- Where’s the value in open mobile
- How to monetize mobile Internet
- Open APIs and Smart Pipes
Full agenda here http://www.openmobilesummit.com/agenda.aspx
Speakers include:
Operators:
- Christopher Schläffer, Group Product & Innovation Officer, Deutsche Telekom * Keynote Speaker
- Kenneth Karlberg, President Business Area Mobility Services, TeliaSonera * Keynote Speaker
- Yves Maitre, SVP Devices, Orange
- Dr Mike Short, Vice President R&D, Telefonica O2 Europe
- Hossein Moiin, Fellow Mobility, British Telecom
- Tanya Field, Director, Mobile Data Group, Telefonica O2
- Pieter Knook, Director Internet Services, Vodafone
- Ed Candy, Former CTO, 3
- Nabeel Mardi, VP Device Development, T-Mobile International
- Christiane Vejlø, Head of Innovation, 3 Denmark
- Chris Bruce, GM, BT Openzone
- Geraldine Wilson, CEO, Truphone
- Martin Wrigley, Director Technology, Orange
Devices:
- Alan Brenner, SVP, RIM * Keynote Speaker
- Christy Wyatt, Vice President, Software Platforms and Ecosystem, Motorola * Keynote Speaker
- Aymer de Lencquesaing, Senior Corporate VP, Acer
- Marco Argenti, VP Media, Nokia
- Jin-Sung Choi, VP Mobile Communications, LG Electronics
- Jon ‘maddog’ Hall, Chief Advocate, openmoko
Internet / Applications:
- Hugo Barra, Global Director Mobile Applications, Google
- Mitch Lazar, MD, Yahoo! Mobile, Europe
- Frank Keeling, MD Europe, Glu Mobile
- Steve Ives, CEO, Taptu
- Ray Anderson, CEO, Bango
- Paran Johar, CMO, JumpTap
- Ted Wugofski, CTO, Handmark
- Russell Buckley, VP Alliances Admob / Chair MMA
- Ilja Laurs, CEO, GetJar
- Jakob Berg, CEO, Popcatcher
- Rob Lewis, CEO, Omnifone
- Sean Kane, Head of Mobile, Bebo Inc
Software and Silicon:
- Lee Williams, Executive Director, Symbian Foundation * Keynote Speaker
- Morgan Gillis, Executive Director, LiMo Foundation
- Kiyo Oishi, CEO, Access Systems * Keynote Speaker
- Rich Green, former EVP, Sun Microsystems
- Jon S von Tetzchner, CEO, Opera
- Jay Sullivan, VP, Mozilla Foundation
- Enrico Salvatori, SVP & GM, Qualcomm Europe
- Gil Rosen, Vice President – Strategic Initiatives & Customer Experience, Amdocs Interactive
Analysts and Organizations:
- Henry Stevens, Entertainment and Media Director, GSMA
- Philipp Diebert, Executive Program Manager, NGMN
- Tim Raby, MD, OMTP
- Mike Grant, Partner, Analysys Mason
- Matt Hatton, Principal Analyst, Analysys Mason
- Caroline Gabriel, Rethink Research
- Simon Torrance, CEO, STL Partners / Telco 2.0
- Philipp Hoschka, Deputy Director, w3c
- Peggy Salz, Editor, MSearchGroove
- Ajit Jaokar, Founder, Futuretext
- Stewart Anderton, Principal Consultant, Ovum
- Robert Andrews, Editor, paidContent:UK
Content / Media / Agency:
- Christian Lindholm, Partner, Fjord
- Scott Seaborn, Head of Mobile, Ogilvy Group UK
- Sunil Gundeira, VP Mobile, Disney EMEA
- Barney Wragg, Independent Media Consultant
- Rob Unsworth, VP, Digital Chocolate
Investment community:
- Rajeev Chand, Managing Director Wireless, Rutberg & Co
- Rod Hall, Executive Director European Comms, JP Morgan
- Kaj-Erik Relander, Partner, Accel Partners
- James Enck, Senior Partner, mCapital
I hope to see you there, and if you want to catch-up or meet-up, then please reach out to me at peggy@msearchgroove.com – or schedule a slot with my PA Andrea Henninge (andrea@msearchgroove.com).
Tags: Acer, Google, LG, Mobile Advertising, mobile analytics, Mobile Internet, Mobile Marketing, Mobile Search, Mobile Social Networks, Motorola, Nokia, O2, Open, Open Mobile Summit, RIM, Symbian, T-Mobile, Teliasonera, Vodafone, Yahoo
