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	<title>Comments on: PODCAST: ChangingWorlds Reveals Real Impact Of Personalization On Mobile Advertising CTRs; Google Shows Mobile Advertising Is Hot (Again), But Will Personalization Make The Market Sizzle?</title>
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	<description>At the Intersection of Content &#38; Context</description>
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		<title>By: msearchgroove &#187; Blog Archive &#187; PODCAST With Amdocs ChangingWorlds: Make Way For App Emporiums &#38; Hypermarkets; Will Personalization Clinch The Sale?</title>
		<link>http://www.msearchgroove.com/2009/11/11/podcast-changingworldsamdocs-interactive-reveals-real-impact-of-personalization-on-mobile-advertising-ctrs-google-shows-mobile-advertising-is-hot-again-but-will-personalization-make-the-market-s/comment-page-1/#comment-8198</link>
		<dc:creator>msearchgroove &#187; Blog Archive &#187; PODCAST With Amdocs ChangingWorlds: Make Way For App Emporiums &#38; Hypermarkets; Will Personalization Clinch The Sale?</dc:creator>
		<pubDate>Wed, 09 Dec 2009 18:06:50 +0000</pubDate>
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		<description>[...] In Part 1 we dissected the content discovery dilemma, looked at on-portal challenges and examined the results of the company&#8217;s recent study that underlined the importance of personalization in determining and delivering mobile advertising. [...]</description>
		<content:encoded><![CDATA[<p>[...] In Part 1 we dissected the content discovery dilemma, looked at on-portal challenges and examined the results of the company&#8217;s recent study that underlined the importance of personalization in determining and delivering mobile advertising. [...]</p>
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		<title>By: PODCAST: ChangingWorlds Reveals Real Impact Of Personalization On Mobile Advertising CTRs; Google Shows Mobile Advertising Is Hot (Again), But Will Personalization Make The Market Sizzle?</title>
		<link>http://www.msearchgroove.com/2009/11/11/podcast-changingworldsamdocs-interactive-reveals-real-impact-of-personalization-on-mobile-advertising-ctrs-google-shows-mobile-advertising-is-hot-again-but-will-personalization-make-the-market-s/comment-page-1/#comment-7999</link>
		<dc:creator>PODCAST: ChangingWorlds Reveals Real Impact Of Personalization On Mobile Advertising CTRs; Google Shows Mobile Advertising Is Hot (Again), But Will Personalization Make The Market Sizzle?</dc:creator>
		<pubDate>Wed, 11 Nov 2009 21:39:25 +0000</pubDate>
		<guid isPermaLink="false">http://www.msearchgroove.com/?p=3928#comment-7999</guid>
		<description>[...]              1 votes   vote     PODCAST: ChangingWorlds Reveals Real Impact Of Personalization On Mobile Advertising CTRs; Google Sh...    In brief: The MSG special report on content/advertising personalization continues with [...]</description>
		<content:encoded><![CDATA[<p>[...]              1 votes   vote     PODCAST: ChangingWorlds Reveals Real Impact Of Personalization On Mobile Advertising CTRs; Google Sh&#8230;    In brief: The MSG special report on content/advertising personalization continues with [...]</p>
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