Reams have been written about the impact of the Apple iPhone on content production and content creation. Yes, we should be excited about the avalanche of apps and content, but we must also cope with the hard reality that one Web presence may not be enough. In fact, it may be that we are witnessing the emergence of a new...
February 22, 2010
Tags: AdMob, app store, Apple, Flirtomatics, Google, JumpTap, Mobile Advertising, mobile analytics, Mobile Internet, Mobile Marketing, Mobile SEO, Nuance, Somo, Splinternet, Taptu, Tomi Ahonen, Vodafone, WAP Review
Posted in Content Discovery, Data Points, Mobile Advertising, Mobile Content, Mobile Research, Multimodal Search, Usability, Web 2.0 | 8 Comments »
In brief: The discussion of paid content comes to a head with Murdoch's decision to charge for content – no matter what. Is this prudent? What options are available to publishers? We take a look at some ideas and profile a path-breaking new concept from mobile visual search/recognition company Kooaba that may allow old media to leapfrog into new profits. Plus: an invitation to cool digital companies to contact me...
August 26, 2009
Tags: Android, app store, Apple, Artesian Solutions, barcode, behavioral targeting, EContent, Kooaba, Meffys, Mobile Advertising, mobile analytics, Mobile Internet, Mobile Marketing, Mobile Search, Murdoch, News Corp, Smaato, Twitter, visual search
Posted in Content Discovery, Enterprise Search, Mobile Advertising, Mobile Content, Mobile Search, Mobile Social Networking, Multimodal Search, Personalization, Web 2.0 | 3 Comments »
It has been a crazy-busy, exciting week at MSG! The Mobile Advertising Research U.K. report, which combines desk research with extensive primary research and surveys to offer invaluable insight into the attitudes of people and companies across the emerging mobile advertising business ecosystem, is ready for release after receiving the final polish.
Regular readers will recall that MSG was commissioned to conduct M...
June 26, 2009
Tags: ChaCha, Location-based services, Mobile Advertising, Mobile Advertising U.K., mobile analytics, Mobile Marketing, Mobile Search, Mobile SEO, Mobile Social Networks, social search, Twitter, Voice Search, white paper
Posted in Content Discovery, Local Search, Location-based services, Mobile Advertising, Mobile Research, Mobile Search, Mobile Social Networking, Multimodal Search, Personalization | No Comments »
Yahoo finally and officially joins the group of search companies getting on the voice search bandwagon, and announces that it has launched voice-enabled oneSearch for the Yahoo! Mobile iPhone app.
While Yahoo comes to the party more or less six months later than rivals such as Google, there is some indication that the wait was worth it if we consider that this service extends beyond allowing people to conduct keyw...
May 21, 2009
Tags: ChaCha, Google, iPhone, itsmy.com, Mobile Search, Mobile SEO, Taptu, Vlingo, Voice Search, Yahoo
Posted in Local Search, Mobile Research, Mobile Search, Mobile Social Networking, Multimodal Search | 2 Comments »
What do you get when you bring together the intellectual resources of Rudy De Waele/ mTrends and dotopen, an open innovation consulting firm known for its insights into the emerging mobile Web 2.0 ecosystem, and MSearchGroove, a knowledge resource dedicated to the analysis of mobile search (and all things mobile at the intersection of context and content)? In a word, impact!
Since teaming up with Rudy De Waele, b...
May 11, 2009
Tags: 4 INFO, abphone, amdocs, Answers.com, AnyQuestionAnswered, AOL, aphone, AQA, Ask, AskMeNow, behavioral targeting, Boopsie, ChaCha, dotopen, Google, Hiogi, IBM, IQ Engines, JumpTap, Kannuu, Kooaba, MCN, Medio Systems, Microsoft, mINFO, Mobile Acuity, Mobile Advertising, Mobile Search, Mobile Social Networks, Motricity, mTrends, NearbyNow, Nokia, Nuance, Qualcomm, Searchme, Slifter, SnapNow, SnapTell, Taptu, textperts, Tin Eye Mobile, Truveo, Twitter, Vlingo, Vtap
Posted in Content Discovery, Local Search, Location-based services, Mobile Advertising, Mobile Research, Mobile Search, Multimodal Search, Usability, Web 2.0 | 6 Comments »
The realization that mobile advertising is ripe for a re-think (and the stark possibility that traditional advertising inventory may be dead on the mobile platform, as Alan Moore, author luminary and founder of the communication consultancy SMLXL, suggests) forces operators, brands, enablers and agencies to focus on what many are calling engagement marketing.
At the other end of the spectrum, this shift in mindset...
April 8, 2009
Tags: AKQA, behavioral targeting, dotopen, EContent, Enagement Marketing, Idée, IQ Engines, Kooaba, Mobile Acuity, Mobile Advertising, Mobile Internet, Mobile Search, Mobile Social Networks, Multimodal Mobile Search, Nokia, Open Mobile Summit, Point & Find, Searchme, SMLXL, SnapNow, SnapTell, visual search, Voice Search, Yahoo
Posted in Enterprise Search, Local Search, Location-based services, Mobile Advertising, Mobile Research, Mobile Search, Mobile Social Networking, Multimodal Search, Personalization, Usability, Web 2.0 | 5 Comments »
