MSearchGroove

Media companies are now borrowing from operators’ strategies and learning to encourage content discovery through search and targeted advertising.

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• Posted in
• Mobile Search, Web 2.0, Local Search, Content Discovery, Mobile Content, Advertising, Portfolio

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Plain-vanilla mobile search - the approach that delivered a long list of blue links to users’ mobile phones - is yesterday’s news. Now both branded and white-label mobile search providers are scrambling to do one better: deliver the right results to the right users based on the clues they leave, such as their query patterns, download history, location and time of day.

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• Posted in
• Personalization, Recommendation, Web 2.0, Mobile Search, Local Search, Mobile Content, Mobile Music, Content Discovery, Portfolio

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The advance of more democratic content creation and collaboration tools has whetted our appetites for more content on our terms. Like the invention of the printing press, these technologies are part of a revolution. We don’t fully comprehend this change because we’re in the middle of it, but it’s happening at break-neck speed and will surely transform every aspect of our lives.

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• Posted in
• Web 2.0, Mobile Content, Portfolio

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Discovering information is important, but even the most relevant search results can be overwhelming. Combine that problem with an explosion of information sources including blogs and a host of obscure yet influential websites, and searching the Web can become an exercise in frustration.

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• Posted in
• Recommendation, Social Media, Web 2.0, Personalization, Mobile Search, Mobile Content, Content Discovery, Mobile Enterprise, Portfolio

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Future progress and prosperity hinge on the ability of our organizations and institutions to connect the right people with the right ideas at the right time.

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• Posted in
• Open Innovation, Web 2.0, Other Content, Mobile Content, Portfolio

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This new breed of software which includes collaborative workspaces, weblogs, online journals known as blogs, and wikis, software that allows anyone to update and edit web pages instantly and democratically allows companies and individuals to address unexpected challenges and opportunities, and connect with other groups to push their collective abilities in new directions.In the content industry these tools are combining to pave the way to radically new and egalitarian approach to creating, distributing and sharing content.

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• Posted in
• Web 2.0, Open Innovation, Mobile Content, Other Content, Mobile Content, Portfolio

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Blogs have become a must-have corporate communications tool.

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• Business Strategy, Web 2.0, Mobile Content, Portfolio

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Users are taking control of the content available over mobile, creating adn distributing their own. But this doesn’t mean there’s no room for brands.

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• Posted in
• Web 2.0, Open Innovation, Social Media, Other Content, Mobile Content, Portfolio

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The advance of off-portal mobile Internet sites and downloadable Java portals — now even gaining traction among smaller brands and single-event sponsors — is endangering walled gardens.

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• Web 2.0, Advertising, Mobile Content, Portfolio

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Be careful not to limit the search to the usual suspects; user communities are also bubbling over with good ideas. Advances in computing and communication technologies enable users to design and build what they want for themselves. What’s more, users don’t just create; they share their knowledge freely with other users, who, in turn, make improvements.

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• Posted in
• Web 2.0, Social Media, Mobile Content, Portfolio

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