TWO-THIRDS OF MOBILE AD IMPRESSIONS ARE DELIVERED TO FEATUREPHONES, according to the latest Scorecard for Mobile Advertising Reach and Targeting (SMART) from ad network Millenial Media. While the iPhone OS was the leading smartphone platform on...

In brief: A sneak peek at my upcoming personalization report and a request for case studies. The second in the series on mobile personalization examines Openwave and features an exclusive Q&A with Mayur Pitamber, Openwave Product Management Strategist. We ask the question: Is Openwave gearing up for something big? It was great to have the last days off and even better to map out an exciting line-up of MS...

The advance of the mobile Web and the growing popularity of Internet destinations on mobile phones give importance to the mobile browser and anticipate another impending battle for the control of the user experience.Are browsers the new application framework, as this post from GigaOm suggests? It argues – in my view, quite convincingly – that [...]...