This week the Carnival of the Mobilists – the weekly line-up of the best blogs and bloggers on all things mobile – comes to us via Andy Favell over at MobiThinking, a valuable resource with a good selection of mobile advertising stats, reports and white papers. Between Andy's outreach for old and new Mobilists to submit posts –and my eager tweets (@COTMobilists) encouraging more people to get involved – the C...
March 11, 2010
Tags: AdMob, Apple, cloud computing, contactless payments, Flash, Google, iPad, iPhone, Mobile Advertising, Mobile Health, mobile healthcare, Mobile Internet, Mobile payment, NFC
Posted in Carnival Of The Mobilists, Mobile Advertising | 1 Comment »
Author: Alfred DeRose | Tego Interactive
When Amazon kicked off the month by taking the wraps off its Amazon Mobile Payments Service, or MPS (a technology that includes a set of APIs allowing mobile developers to provide payment options to their customers within mobile websites and mobile applications), it introduced more than just another way for people to pay for stuff using their phone; it set a usability benchmark that more established players, particularly mobile operators, could find hard to beat....
In brief: This summary – which includes excerpts from an exclusive interview Marc Overton, Orange VP of Wholesale, Business Development & Partnerships – examines the mobile operator's mobile advertising strategy; outlines Monkey, the first of a slew of services specifically based on the Blyk model; and wraps up with insights from Alan Moore - an authority on social media marketing and founder of the Engageme...
August 10, 2009
Tags: app store, Barclays, Blyk, bnetTV, Channel 4, Gigafone, Location-based services, Lucozade, Mobile Advertising, Mobile Coupons, Mobile Marketing, Mobile Music, Mobile payment, Novar, Orange Monkey, Orange UK, SMLXL, Tomato Plus, vouchers, Wanadoo
Posted in Mobile Advertising, Mobile Social Networking, Personalization | 2 Comments »
SMARTPHONES ACCOUNTED FOR ALMOST THREE TIMES more usage than their relative market share, according to AdMob's April 2009 Mobile Metrics Report.The report compared usage of mobile websites to usage of HTML sites on mobile devices and found the relative usage of both to be highest on Apple and Android devices. The iPhone's OS had 8 percent of the smartphone market, yet generated 43 percent of mobile web requests and...
May 29, 2009
Tags: AdMob, advertising acceptance, app, app store, Apple, BlackBerry, Facebook, Gartner, Google, iPhone, Mobile Advertising, Mobile Advertising U.K., mobile analytics, Mobile Internet, Mobile Marketing, Mobile payment, Mobile Search, Multimodal Mobile Search, MySpace, NFC, Opera, smartphone, Voice Search, Wikipedia, YouTube
Posted in Data Points, Mobile Advertising, Mobile Research, Mobile Search, Personalization | No Comments »
