The popularity of location-based services applications - particularly their top-notch position in a variety of app stores - indicates that location apps are crowd-pleasers, but are they really game-changing? Nate Janewit - an MSG columnist and a computer scientist at Stanford University sharply focused on the larger issues around LBS - suggests companies need to think differently about location in order to wring more...

SMARTPHONES ACCOUNTED FOR ALMOST THREE TIMES more usage than their relative market share, according to AdMob's April 2009 Mobile Metrics Report.The report compared usage of mobile websites to usage of HTML sites on mobile devices and found the relative usage of both to be highest on Apple and Android devices. The iPhone's OS had 8 percent of the smartphone market, yet generated 43 percent of mobile web requests and...

The first signs of discontent are appearing among the Twitterati, and this time it's not to do with the fail whale, Twitter's crash page, that tells us twitter has once again failed. It goes much deeper that than. Is there a point when a social network becomes too big? Sure looks like there is - and we may have reached it....

How viable is mobile advertising in an economic slowdown? How will the current economy impact businesses that derive revenues from mobile advertising? Can mobile advertising count on VC funding? These were just a few of the key questions that thought leaders, startups, investors, mobile carriers, device manufacturers, and mobile application developers debated during Mobile [...]...

We have lift-off! Timed to all the buzz around converged messaging in Munich this week, I caught up with Blyk, an ad-funded MVNO that has built its business model on the belief that advertising is content and that enabling a two-way conversation (via SMS and MMS) between brands and users is the best way to [...]...