froggie
It's a milestone day for the fledgling app space. We have a solid report from esteemed colleague Chetan Sharma that gives a good overview of the size of the global mobile apps economy and some valuable insights into the regional...
March 17, 2010
Next week MSG's new contributor Eliza Dashwood takes the helm to summarize the industry stats and reports that matter most. In the meantime, Smaato, mobile ad optimizer and mobile advertising agency, has given MSG exclusive access to latest...
March 4, 2010
Mobile advertising, location services couponing and crowd-sourcing are just a few of the hot topics we cover in exclusive interviews with the CEOs of Aloqa, Waze, and Yoose, companies that won the prestigious Smaato Mobile Advertising Award 2009. In this series – a collaboration between MSG and Smaato, a mobile ad optimizer and mobile advertising company – the companies speak out on key mobile advertising tren...
February 15, 2010
"It’s all about apps!" That is the message that has come through in dozens of recent briefings and interviews (many of which will be include in the chapter I am writing about app store business models for the...
December 9, 2009
In brief: The MSG special report on content/advertising personalization continues with ChangingWorlds, an Amdocs company, and includes a review of the company's recent road test of personalized mobile advertising across more than 200,000 people over a four-month period. In preparation for my own industry report on personalization and recommendation I have spent the last weeks interviewing a who's who of industry p...
November 11, 2009
In brief: We have hard words and constructive advice for Nokia, hone in on what makes Flirtomatic a textbook case of how companies should approach mobile and discuss this year's deal flow. A preview of the upcoming podcast series looking at winners of the Smaato Mobile Advertising Awards 2009 (Flirtomatic, Aloqua, Waze, Yoose and SPBTV). We also raise our goblets of Rock to companies (rather than individuals) making...
November 2, 2009
 

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