Dear friends and colleagues including Ajit Jaokar (mobile authority and blogger at Open Gardens) and Mack McKelvey (Senior Vice President of Marketing, Millennial Media) have tweeted and...
February 24, 2010
Reams have been written about the impact of the Apple iPhone on content production and content creation. Yes, we should be excited about the avalanche of apps and content, but we must also cope with the hard reality that one Web presence may not be enough. In fact, it may be that we are witnessing the emergence of a new...
February 22, 2010
Local focused mobile advertising is shaping up to be more than a revenue opportunity. There is every indication that it will be one the few channels to buck the downward trend in advertising spend over the next few years. Where's the money?...
November 26, 2009
When the avalanche of tweets about Google's purchase of AdMob for $750 million in stock came through on November 9, it was clear that this acquisition would be read as a huge boost to mobile advertising. In the days that followed comments from companies across the ecosystem (and the world) stressed the acquisition was a...
November 13, 2009
In brief: An analysis on mobile search strengths and shortcomings based on some eye-opening usage stats presented at the recent Mobile Search Masterclass; a summary of key findings from MSG's own mobile voice search white paper (examining how Google stacks up against ChaCha and Vlingo using Yahoo as the default search engine); and the business case for a new breed of mobile search tools (ranging from social search to...
July 28, 2009
TAPTU MOBILE SEARCH GENERATING 1 MILLION MOBILE SEARCHES a day. The exclusively mobile search engine has revealed new statistics in preparation for the launch of its iPhone application. With 3.4 million unique users in April, generating a million searches a day, Taptu offers users results from sites that have been optimized for the mobile Web. The company's blog reminds us that when Taptu started out, it counted som...
June 5, 2009
