An exclusive podcast with Bob Rosenschein PLUS a look at some recent mobile advertising stats from the U.S., Vietnam, and Japan.
The 450+ attendees at Think Mobile that descended on NYC in March can count themselves lucky. We were treated to an excellent line-up of 60+ top-notch speakers, chosen by my esteemed colleague Matthew Snyder, Founder & CEO of ADObjects, a strategic cross-media consultancy, for their...
March 31, 2009
Tags: 360i, Answers.com, comScore, Google, iCrossing, Mobile Advertising, Mobile Internet, Mobile Marketing, Mobile Search, Mobile SEO, Nielsen, Nielsen Mobile, podcast, SEO, social search, ThinkMobile, white paper, WikiAnswers.com
Posted in Mobile Advertising, Mobile Research, Mobile Search, Personalization, Podcasts, Usability, White Papers | 1 Comment »
How many ad networks can mobile support? Are we heading for a shake-in/shake-out? And, if so, what capabilities will likely separate the winners from the also-rans?
These are just some of the key questions that came up during interviews with ad network executives at Mobile World Congress (MWC), and in a string of recent phone briefings. It's also a line of questioning I hope to pursue at ThinkMobile, and Meet the...
March 11, 2009
Tags: 4INFO, JumpTap, Mobile Advertising, mobile analytics, Nielsen, SMS Search, ThinkMobile
Posted in Mobile Advertising, Mobile Research, Mobile Search | 2 Comments »
Regular readers will know and appreciate that I got the most out of my frequent flyer miles last year, speaking at over twenty industry events across three continents. This year, and with the help of Stuart Willett, Director, Business Development, MSG has reached a tipping point and I can focus on what I love most: Commenting on the industry and creating thought leadership in the form of white papers and research pro...
March 10, 2009
Tags: Every Single One Of Us, Mobile Advertising, Mobile Advertising U.K., Mobile Search, Mobile SEO, ThinkMobile
Posted in Content Discovery, Mobile Advertising, Mobile Search | 1 Comment »