Reams have been written about the impact of the Apple iPhone on content production and content creation. Yes, we should be excited about the avalanche of apps and content, but we must also cope with the hard reality that one Web presence may not be enough. In fact, it may be that we are witnessing the emergence of a new...

Today marks the end of a long week of mobile advertising webinars (including this one organized by Mobixell - password adit123) and interviews, activities which for me drove home the pivotal importance of relevancy in all we do. Like a pop song you keep hearing in your head, my ears are ringing with how many times I have heard executives at brands, agencies, and operators echo the increasing importance of relevancy....

An eventful week in London was followed by a long weekend fighting off the cold/flu I picked up during the conference(s) I attended on the last leg of the MSG “world tour” that has taken me to three continents and 20+ conferences to explain the MSG mission (to identify and amplify ideas/voices/companies we need to [...]...