In brief: An analysis on mobile search strengths and shortcomings based on some eye-opening usage stats presented at the recent Mobile Search Masterclass; a summary of key findings from MSG's own mobile voice search white paper (examining how Google stacks up against ChaCha and Vlingo using Yahoo as the default search engine); and the business case for a new breed of mobile search tools (ranging from social search to...
July 28, 2009
Tags: Alabot, app store, ChaCha, CPM, CTRs, Google, Internet Advertising Bureau, iPhone, Location-based services, Mobile Advertising, Mobile Advertising U.K., mobile commerce, Mobile Marketing, Mobile Search, Mobile Search Masterclass, Mobile SEO, Mobile Social Networks, PricewaterhouseCoopers, RingRing Media, Shazam, social search, Taptu, The Sun, Virgin Media, Vlingo, Voice Search, white paper, Yahoo
Posted in Content Discovery, Local Search, Location-based services, Mobile Advertising, Mobile Research, Mobile Search, Mobile Social Networking | 8 Comments »
We're back! It was a bumpy ride, but I used the traditional summer slowdown to move to a new host and connect with an experienced team of professionals specialized in helping businesses develop converged Web and Mobile solutions in preparation for a new-look MSearchGroove.
But the real news is Pump Up The Volume: An Assessment of Voice-Enabled Web Search on the iPhone, MSearchGroove's new-release white paper asse...
July 16, 2009
Tags: ChaCha, Google, iPhone, Mobile Advertising, mobile analytics, Mobile Marketing, Mobile Search, Mobile Social Networks, Vlingo, Yahoo
Posted in Content Discovery, Mobile Advertising, Mobile Research, Mobile Search, Mobile Social Networking, Personalization | No Comments »
Yahoo finally and officially joins the group of search companies getting on the voice search bandwagon, and announces that it has launched voice-enabled oneSearch for the Yahoo! Mobile iPhone app.
While Yahoo comes to the party more or less six months later than rivals such as Google, there is some indication that the wait was worth it if we consider that this service extends beyond allowing people to conduct keyw...
May 21, 2009
Tags: ChaCha, Google, iPhone, itsmy.com, Mobile Search, Mobile SEO, Taptu, Vlingo, Voice Search, Yahoo
Posted in Local Search, Mobile Research, Mobile Search, Mobile Social Networking, Multimodal Search | 2 Comments »
What do you get when you bring together the intellectual resources of Rudy De Waele/ mTrends and dotopen, an open innovation consulting firm known for its insights into the emerging mobile Web 2.0 ecosystem, and MSearchGroove, a knowledge resource dedicated to the analysis of mobile search (and all things mobile at the intersection of context and content)? In a word, impact!
Since teaming up with Rudy De Waele, b...
May 11, 2009
Tags: 4 INFO, abphone, amdocs, Answers.com, AnyQuestionAnswered, AOL, aphone, AQA, Ask, AskMeNow, behavioral targeting, Boopsie, ChaCha, dotopen, Google, Hiogi, IBM, IQ Engines, JumpTap, Kannuu, Kooaba, MCN, Medio Systems, Microsoft, mINFO, Mobile Acuity, Mobile Advertising, Mobile Search, Mobile Social Networks, Motricity, mTrends, NearbyNow, Nokia, Nuance, Qualcomm, Searchme, Slifter, SnapNow, SnapTell, Taptu, textperts, Tin Eye Mobile, Truveo, Twitter, Vlingo, Vtap
Posted in Content Discovery, Local Search, Location-based services, Mobile Advertising, Mobile Research, Mobile Search, Multimodal Search, Usability, Web 2.0 | 6 Comments »
Some great stuff to add to your required reading list: The Netsize Guide 2009 and three new mobile search white papers (two live -one slated for release following Mobile World Congress), all focused at some level on the extraordinary impact of iPhone on our search behavior). A highlight: Some surprising stats on search volume and a sneak peek at a Google's voice search performance.
Gearing up for a whirlwind week...
February 16, 2009
Tags: ChaCha, Google, iPhone, Mobile Advertising, Mobile Search, Netsize Guide 2009, Taptu, Touch Web, Vlingo, Voice Search
Posted in Content Discovery, Location-based services, Mobile Advertising, Mobile Research, Mobile Search, Multimodal Search | 10 Comments »
An avalanche mobile content and all the cool stuff we self-publish on blogs and destination well under the radar of most mobile search engines requires a new paradigm that emphasizes human judgement over human algorithms.
Against this backdrop, I have decided to explore the advance of solutions from companies such as Wapple - designed from the ground up to make publishing a no-brainer - and the impact on the mobil...
January 19, 2009
Tags: ChaCha, EContent, Mippin, Mobile Search, Taptu, Vlingo, Wapple, white paper
Posted in Content Discovery, Mobile Advertising, Mobile Research, Mobile Search, Personalization | 1 Comment »
